Nnewi Stands Tall as Afiolu Festival Lights Up the Town with Life Lager Beer

Nnewi Stands Tall as Afiolu Festival Lights Up the Town with Life Lager Beer

The people of Nnewi are in high spirits today as the annual Afiolu Festival—the community’s new yam celebration—comes alive. The much-anticipated cultural event draws both indigenes and visitors from far and wide.

True to tradition, Life Continental Lager Beer, a brand that proudly promotes Igbo culture and heritage, is once again at the heart of the celebration, sponsoring and supporting the festival in its grand style.

The drums of Afiolu are beating, Nnewi is vibrating with joy, and why not? It’s harvest season—the new yam festival is here, and the world has come together to honor it.

Aprokorepublic Media will be live in Nnewi alongside @lifelager_ng and other celebrities to celebrate in full. Stay tuned to our platforms for exclusive post-event highlights and unforgettable festival moments.

With Life Lager Beer’s bold presence energizing the cultural atmosphere, this year’s Afiolu is more than just a festival—it’s a statement. From the Yam Pyramid to the dancing grounds, the celebration reflects Nnewi’s strength, resilience, and deep respect for Igbo culture and traditions.

Indeed, Nnewi stands tall, and its heritage shines brighter than ever.

Watch highlight of the last edition below